1. On August 2017, one of the Polytechnics’ team from Singapore visited Avantouch. They interviewed CEO and founder, Lee Kia Hwee, in order to know more companies in China and explore collaboration. Avantouch owns and operates a B2B digital voucher redemption platform called alaDing. It is their new consumption, new retail provider strategy in China. Mr. Lee also hopes that alaDing can bring convenience and cost effectiveness to Chinese tourists. Similarly, these tourists use their digital vouchers to redeem in Singapore retail chain stores for goods and services there. This will directly bring more traffic, revenue and profit to Singapore retailers.

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2. alaDing 3.2 version is officially launched. It brings new level of redemption convenience with the new top-up feature for transport card and ETC. Instant gifting feature is also being launched, making online social network even more fun. Several medias report on this event.

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3. The media reportedly that there are more retail chains working with Avantouch nowadays. Traditional brick-and-mortar retailers are going through painful restructuring due to the adverse impact of the internet and online shopping. According to report, thousands of retail shops have closed down across America recently and China will be facing similar problem. alaDing provides retailers an online strategy and able to maximize their marketing ROI. Retailers now can have more traffic, revenue and profit while maintaining their existing cost. Thus, making alaDing their ideal partner.

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4. Avantouch has created a New Consumption model and pioneer in RaaS cloud service. Digital vouchers are issued on-the-fly to enterprises’ customers through alaDing redemption platform. Leveraging on technology and alaDing APP, users can use the digital voucher like a currency anytime anywhere. At the same time, alaDing will be launching various fun digital voucher redemption and shopping experiences such as Unboxing video, barter trade etc. Blockchain will also be used in the future. Multiple medias gave in-depth coverage on this subject.

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5. Ping An and China Minsheng banks have deepen the partnership with Avantouch. This is built upon the original collaboration into their banking web portals. Avantouch provides the RaaS code generator which is a cloud base service. Thus, the digital vouchers issued by the banks can be used like a currency. This is done through Avantouch’s innovative use of technology. This is elaborated in the media article.

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6. AlaDing APP breakthrough in redemption coverage cutting across various industries and businesses, setting the new S2C redemption trend. Through the innovative use of technology, digital redemption voucher becomes the next new currency. Avantouch CEO, Lee Kia Hwee, recently gave media reporters insight of alaDing business and progress.

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7. Lawson and alaDing achieve a new milestone of alliance as they deepen their redemption offering.  Building on top of the existing foundation, alaDing mobile APP is now integrated to Lawson POS system.  User can maximize their loyalty point and gift voucher to freely redeem any products in Lawson.  Perfect user experience through the offering of online offline redemption in alaDing mobile APP.  See Oct 2016 article for more information.

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8. As the leading online offline redemption provider, alaDing has surpassed RMB 35 million redemption for the first half of the year.  This is a fast growing trend as it is 3 times of whole of last year redemption volume.  Avantouch Inc. CEO, Lee Kia Hwee, was interviewed by the medias about the current progress and future plan.

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9. In Jun 2016, alaDing officially announced the collaboration with Bank of China.  This is the first ever introduction of RaaS (i.e. Redemption as a Service) through their very own cloud code generator.  This gives enterprise and its users anytime anywhere online and offline redemption service.  alaDing provides a redemption window regardless through alaDing or enterprise client/app.  Once alaDing receives a redemption request, the cloud will generate a code in order to redeem both online and offline service and product.  The enterprise only pays for the actual redemption usage by their users.  Thus more cost effective for the enterprise loyalty program.  Sohu, Toutiao and other medias reported on this.

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10. Several medias reported in May 2016 about alaDing joining forces with Spanish multinational retailer DIA.  Redemption service has been officially launched throughout DIA shops.  As DIA is a global player, alaDing redemption platform can extend outside of China in the future.  Thus benefiting Chinese who wish to redeem overseas.  This is done through the implementation of alaDing Android mobile enterprise APP into DIA handheld POS scanner device.  At the same time, alaDing has also made available of its enterprise version in DLL.  This enable fast integration with any retailers’ POS systems, making redemption coverage very scalable.

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